About

Dr. Cynthia Bentzen-Mercer is a business executive, human capital strategist, author, and executive coach. Working from the time she was 14, her leadership journey began early.  A working mom and breadwinner serving in predominantly male-led industries, throughout most of her 30-year career she was the youngest and only female on the executive team. 

Navigating a progressive career as a chief executive in gaming, hospitality, and healthcare, while raising two children and pursuing advanced degrees, Cynthia has experienced the joys and challenges of trying to “have it all.” With deep appreciation for those who shined a light for her, and as a social psychologist with a passion to unleash human potential, she feels a personal responsibility to help women claim their agency and amplify their possibilities.

At The Zeal of The Heel, we're driven by a deep commitment to transforming the lives of career-focused women through our core values of Integrity, Authenticity, Positivity, Inclusivity, and Growth. 

We work closely with organizations dedicated to developing a pipeline of female leaders, as well as associations uniquely focused on the advancement of women professionals. We’re here for all ambitious, professional women who aspire to advance in their careers and fulfill their full potential, regardless of their current career stage. 

Our vision is to ignite a worldwide movement that inspires and empowers women, and those who love them, to unleash their unlimited potential and achieve personal and professional dignity, fulfillment, joy, and purpose in their Now, Near, and Next.